Nokia set to rival other smartphones with Windows software and its characteristic affordability

Nokia has been a reputed name in the phone market and is one that held sway over half of the world market until Apple’s Iphone and Blackberry phone took away its thunder. Nokia has been monumentally behind in capturing the smartphone market but has recently entered this market space through their Lumia series. The Lumia series until now are receiving good reviews but because of the dominant smartphones market that Nokia has missed in a large way is still making success elude Nokia and its erstwhile legacy. While Nokia had marketed its E and N series phones as smartphones many believed that these weren’t as smart as others out there. Nokia’s limited flexibility software was to blame and it almost had miss the bus had it not have launched its Lumia series.

Google gets Motorola to defend its position against rival Apple

In a substantial bid to defend its current position, Google has been working on a number of fronts like launching a social networking platform, revamping its privacy policy, revamping its web persona and now the unparalleled and yet unrivalled search giant has acquired several patents from Motorola as a strategic move to strengthen the Android phone market. It is expected that new models of Motorola will now bear the Android version that will be seen as Google’s expansion into the mobile sphere that is currently dominated by smart phones from Apple, Blackberry, Samsung and the recently launched Lumia series from Nokia.

With an initial profile of a mere search engine, Google has delivered immense value to internet users through its thoughtful email platform and the recently launched social networking facet for its users, Google+. Although the latter hasn’t caught on, Google’s strategy is to enable the Android market by acquiring the mobile giant Motorola to extent the influence of its products over to the mobile users, which is being seen as a highly portent market especially in the Asian and South Asian markets where mobile use and presence has more than quadrupled in the last few years.

 

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